There was a HUGE difference in quality between the
towels ordered from Towel Emporium in
2011 and 2012.
In 2011, the white towels we ordered were backordered, and we were offered vanilla towels of the same style as a substitute. They were very nice.
In 2012, we ordered the "Premium White" 12 pack that were 2.3 lbs/dz. The quality difference was so huge that I actually called to see if there had been some sort of mistake in shipping. No - I was shipped the correct item, but then she explained to me the difference between the towels that I got last year and this year. Today when I inquired, I was told that the vanilla towels from 2011 were probably around 2.5 lbs/dz.
The vanilla ones I got in 2011 were some towels
that had been around for a long time and they were trying to get rid of them so
they offered them to me instead of the white ones that were backordered - they'd
been made a few years prior, and the quality was just better.
It was very helpful to know this, and I think we
need to get better quality towels next time - 2.5 lbs/dz or higher.